👋🏾 Hey reader! How to Bring in Sales Any Time was originally sent as an email to my newsletter, Sell Out Loud. Please note that some links and info may be out of date. If you love what you read below and want more like it – sign up for my list here so you can stay up to date on the latest and greatest. See you there!

I know saying “bring in sales any time” sounds like a cute marketing catchphrase – but it’s really possible. 

Because there’s someone out there right now – dealing with the EXACT problem you help solve. They’re just waiting for you to connect, build trust, and sell to them. That’s all the urgency you need to move someone to buy.

So here are the two skills you need to build to make it happen. 

Learn Sales Continuity

So many people learn to bring in sales by launching or doing short-term pushes.  But this leaves a lot of gaps in your marketing calendar. And what most people end up doing is:

• Sorta kinda promoting your freebie maybe?
• Coasting between your launches
• Not really selling anything in particular

And this stop-start cycle is what makes your sales stop-start too. That’s why the first skill of anytime sales is sales continuity.

Without sales continuity – you’re showing up in bursts and your interest and sales reflect that. But when you have sales continuity – your offer will be relevant, top of mind, and easy to say yes to all year. 

You’ll go from:

• Having big gaps in your marketing calendar, to knowing exactly what your goals are every month and how to show up each week.
• Sending random and sporadic emails – to building a sustainable cadence that keeps you visible & you can base other content off of.
• You’ll go from feeling like you’re just coasting between launches – to knowing how to keep your audience engaged & fire hot year round.

(These are all skills you’ll build inside my program – The Now Factor).

Using Urgency in Sales

The next skill is all about helping people sell themselves on getting started – and that skill is urgency. 

When you market without urgency, you show up, get leads, post content, and are doing all the things except that interest isn’t turning into sales.

Once you add that zing of urgency to your copy – people see the possibilities waiting for them.

They understand the benefits of starting now, and they feel the pull to reach out and get started because you did the work and built the trust & confidence they need to be able to say yes.

Sales continuity 🤝urgency = sales that can roll in any day, any time 

And that’s why these are the two skills you’ll build inside The Now Factor. You’ll get instant access to tools like:

The Sell Anytime Email Framework. Let me teach you how to write emails that naturally build urgency & demand for you without incentives, bells, or whistles – just your words.

The 30 day Conversion cycle. This will show you how to grab attention, build authority, engage your audience, and bring sales on repeat every month – broken down week by week.

The 90 Day Email Sales Planner. The email planner shows you exactly what emails to write to stay visible and sell your offer for 90 days (3X emails a week for 12 weeks) 

All while having my expert eyes on your sales copy + emails so you can hit publish knowing your copy is sharp and ready to sell – and so much more.

If you want to bring in sales consistently, check out The Now Factor or slide into my DMs. I’m more than happy to chat and see if this is the right fit for you.