Email advantage
the done-for-you sales email retainer for coaches & experts & service providers with always-on offers
Get the consistent high-converting emails your business needs to turn passive subscribers into paying clients
apply for the the email advantage →
this is for you if...
- You have evergreen offers (like 1:1 consulting, DFY services, DWY packages, and agency offers + retainers) that are always accepting clients
- You've been growing your list & emailing here and there - but don't feel confident that your emails are moving people closer to saying yes
- Selling the same offer for weeks or months at a time has you feeling like you're putting your audience to sleep - you're out of ideas of what to say next to get clients excited & booking in now, not someday
- You're ready to send consistent, strategic sales emails that connect with your reader, build desire on demand, increase (natural) urgency, and bring in new clients for your offers
see steady interest + sales from email
receive your month of emails 3 business days later
3 business days after our call - you'll receive a Google Doc with your 8 strategic sales emails for the month. Each email will have subject lines, preview text, and be sequenced to build desire + bring in bookings.
After delivery - we'll do a round of revisions and changes if needed. From there we'll get you polished and ready to go - so you can hit publish with confidence and sell your offer.
here's how we make it happen
monthly messaging check-in & email planning call
We'll kick off the start of each month with a 1-hour messaging check-in and email planning call. We'll chat messaging angles, selling points, and decide on email ideas together - so you know exactly what's being created that month and why.
revise, schedule, and hit send
Meet your copy Expert
Hi - I'm Samantha! Sales Messaging Strategist, Copywriter, and Marketing Consultant.
Since 2018, I've helped hundreds of business owners have the bold sales language and high-converting copy they need to stand out and sell more spots in their signature offers.
I've been a trusted copy coach in 4 different industry leading marketing programs - and my clients have have sold out services, six-figure launches, sign high-ticket clients, and stand out as leaders and experts in their space.
My goal with Email Advantage - is to help you see consistent interest and bookings right from the inbox.
Someone on your email list woke up today with the exact problem that you help solve. Let's get you sending emails that connect with them, build desire, and get them buying now, not later.
I can't wait to work together!
Samantha
Now - that reworked strategy call has evolved into a full blown messaging framework that has earned dozens of my clients amazing results - everything from booked out services, sparking more sales conversations, and enjoying wildly profitable launches.
Not to mention - I got so much JOY from offering a safe & no-judgment space for them to bounce ideas around and create exciting eureka moments around their messaging.
Although my intensive calls gave clients instant clarity - I couldn’t help but think how much progress we could make if they could continue to check-in and receive ongoing messaging support…and so I created ANGLES!
I'm so looking forward to supporting you on your own messaging journey so you can leverage simple messaging that earns you more sign ups and sales.
have your emails for the month finished almost as fast as asking ai - but way more likely to actually convert.
The relief I felt and still feel knowing that I have a reusable bank of more than 40+ emails that have already produced tens of thousands of dollars for me is unbelievable. Handing off my copywriting eliminated all of my stress about content.
wendy breakstone, lead gen + ai expert
30k & counting from our sales emails
Working with Samantha is one of the best investments you'll make in your business.
Samantha helped me with bold messaging for two particular offers, and her DFY copy service got me all the way together. The copy attracted two premium clients, and compelled one to drop 10k like it was hot. I've made a 2x return on my investment with her - and counting.
Run - do not walk!
tamu thomas, Coach, Speaker & Author of "women who work too much"
$10k 1:1 clients signed
With the sales page you wrote and the revamped messaging....I booked out my quarter in advance!
It’s so crazy and awesome to see all my ideas and thoughts about my offer, all untangled and sounding so much clearer and neater and, well, more effective at selling! Now I know what to say, and when, and how, in order to really communicate the value of what I do to the people who need it most, and it’s such a relief.
CLAIRE PANICCIA, CONQUER YOUR CONTENT
booked out q1 launch
Literally cannot say enough good things.
Every single step of the way, you blew my mind. Jaw on the floor. Constantly. In fact, my jaw hurts from having to pick it up off the floor so damn much.
Samantha is incredibly thorough, professional, attentive, and responsive. It was a pure joy and I still can't believe I got to work with someone of your caliber!
9 sales in the first
week of her emails
sam kelly - feminist coach + therapist
I've been unable to come up with clear messaging around my main offer. I tried a couple group programs to get it right, but I knew I needed 1:1 support. After working with you, I feel so much clarity and RELIEF! No one has captured the essence of my work like Sam did.
I feel confident & ready to sell my service at my new price. Having Samantha's 1:1 attention is priceless.
vicky smith, systems expert
raised her prices by 50%
I wrote the first few emails after updating my 1:1 offer and submitted them for a copy review. I made the changes Sam suggested & booked a sales call from the first email that went out.
client aN - money coach
$7k 1:1 client after the first email
the support & deliverables included:
- A detailed onboarding form so we have everything needed to reflect your unique brand, offer, and voice
- A monthly messaging check-in & planning call where we'll pull out your messaging angles, selling points, and plan email topics for the month (and analyze the previous month's data)
- 8 emails delivered every month - strategized to connect with your buy-now client, build desire and interest in your offer, and get them pre-sold and ready to start now, not someday
- A fast turn-around of 72 hours (3 business days) - so you're never waiting weeks for your emails to arrive, with 1 round of revisions
- A form where you can submit for review, feedback, and share your wins!
the investment: $1500/month
Now - that reworked strategy call has evolved into a full blown messaging framework that has earned dozens of my clients amazing results - everything from booked out services, sparking more sales conversations, and enjoying wildly profitable launches.
Not to mention - I got so much JOY from offering a safe & no-judgment space for them to bounce ideas around and create exciting eureka moments around their messaging.
Although my intensive calls gave clients instant clarity - I couldn’t help but think how much progress we could make if they could continue to check-in and receive ongoing messaging support…and so I created ANGLES!
I'm so looking forward to supporting you on your own messaging journey so you can leverage simple messaging that earns you more sign ups and sales.
the ways you'll get an roi inside the email advantage
- Beyond the emails - we'll do important messaging clarity & positioning work that makes your offer a must-have and helps you sell far beyond the inbox.
- At only $1500 a month - you likely only need to sign one new client to have this retainer pay for itself - not to mention valuable time, energy, and effort saved too.
- This isn't a general copy retainer where send a monthly newsletter or repurpose content into emails. We're focused solely on writing high-converting emails that speak to ready-to-buy clients & sell more spots in your offers
- We'll not only match your brand voice and message - but make it even sharper, bolder, and clearer. You'll have clear, powerful copy that builds your brand & boosts your sales.
- Because we write evergreen - your emails become timeless sales assets. You can easily repurpose emails as content AND re-send these emails for as long as you're selling your offer.
Now - that reworked strategy call has evolved into a full blown messaging framework that has earned dozens of my clients amazing results - everything from booked out services, sparking more sales conversations, and enjoying wildly profitable launches.
Not to mention - I got so much JOY from offering a safe & no-judgment space for them to bounce ideas around and create exciting eureka moments around their messaging.
Although my intensive calls gave clients instant clarity - I couldn’t help but think how much progress we could make if they could continue to check-in and receive ongoing messaging support…and so I created ANGLES!
I'm so looking forward to supporting you on your own messaging journey so you can leverage simple messaging that earns you more sign ups and sales.
you're ready for this if...
- You have an email list of at least 100 people - and you're ready to commit to emailing them 2X a week about your offer
- You feel generally confident that the "right" people are on your email list -and now you want to send emails that get them to stop lurking + start booking
- Your main metric of success is interest and sales. You're willing to try a new way of using email to grab attention, communicate your value, and sell your offer
- Your email list is under 100 people and you don't have a plan to grow it
- You're selling an offer that is unlikely to be a fit for the people on your list
- Your offer is mostly evergreen but you also do sales pushes / launches
Now - that reworked strategy call has evolved into a full blown messaging framework that has earned dozens of my clients amazing results - everything from booked out services, sparking more sales conversations, and enjoying wildly profitable launches.
Not to mention - I got so much JOY from offering a safe & no-judgment space for them to bounce ideas around and create exciting eureka moments around their messaging.
Although my intensive calls gave clients instant clarity - I couldn’t help but think how much progress we could make if they could continue to check-in and receive ongoing messaging support…and so I created ANGLES!
I'm so looking forward to supporting you on your own messaging journey so you can leverage simple messaging that earns you more sign ups and sales.
faq about the email advantage
We're happy to give as much or as little brainstorm control as you like! If you have topics / angles you definitely want to see showcased - you'll be able to let us know. Otherwise, you can trust that we'll use proven strategies and sales psychology to brainstorm ideas for you that help you attract the right clients, stand out as an expert, and make your unique offer shine and sell.
As part of your onboarding - you'll submit your brand voice guidelines. If you don't have any, we'll ask you to send over 5 pieces of copy that you think best reflect your voice. From there, I do a complete brand voice audit that captures everything from the words you use, emojis you like, sentence length, paragraph spacing and more. I'll reference this for every email I create. You'll also have 2 business days from delivery to make suggestions or revisions.
I use AI as a brainstorming / assistive tool (like copy edits, formatting, asking "make this one sentence more punchy" etc). I strictly do not use it as a "write this whole thing for me" tool. I find AI tools tend to create copy that is generic, vague, and bro-markety - which is not the vibe. By digging into your unique messaging, audience, and angles - I write copy that instantly resonates with your audience, builds desire, and sells more spots in your offers. It's years of practice and expertise that makes this offer so efficient - not lazy AI use.
